Hello, my name is

Varun Thakur

Digital Marketing Strategist

  • varun.thakur@edhec.com
  • +33 745 64 61 98
About me

I am a Creative Digital Marketing Enthusiast with expertise in creating engaging storytelling narratives driven by data & effective brand strategies.

I have a knack for bringing the best of my two sides: My creative and my analytical sides to conquer any challenge.

From Civil Engineering (2018-2022) at 1 of India’s most prestigious Institutes – National Institute of Technology Calicut (NITC) to Business Management at EDHEC (2022-2025), my path has been about blending structure with creativity. Managing large technical and cultural events at my institute sparked a passion for leadership and understanding consumer needs. This led me to marketing, where I use data to tell compelling stories and also to connect with consumers at a deeper level.

3 Activities that bring out the best in me

I just get the rush of dopamine and feel the best version of myself when I am travelling, visiting new places, and also eating my best handmade dishes along with a side of a brain-twisting game of chess.

Skills

Project Managment (Jira, Scrum, Confluence & Notion)
85%
Digital Marketing Tools (Fox-Intelligence, Semrush & SPSS)
95%
Design & Multi-media (Adobe Premiere Pro, Photoshop & Canva)
75%
Analytics Tools (Excel, Tableau, SQL, GA4)
80%

My Experience

08/2022-04/2023

TEDx EDHEC

MARKETING TEAM

I have responsibly enhanced designs along with my team to deliver compelling social media content and also worked on redesigning the website .

07/2023-01/2024

Mars Royal Canin

Assistant E-commerce PM

I co-led the team with the EKA Strategic Manager and collaborated with data and e-commerce teams to develop KPI reports and marketing budgets, driving Royal Canin's key account strategy.

01/2024-06/2024

L’Oréal Paris

ASSISTANT INTERNATIONAL DIGITAL PM

I led the successful international rollout of 3 Product Detail Page (PDP) formats across 62 countries, impacting millions of users and optimizing website performance for L'Oréal Paris.

Designs and Projects (Some of what I can show, Thank you NDAs)

Testimonials

What People say about me

Alexa Baumgaertner

L'Oréal Digital Services Manager
Rated 4.5 out of 5

During his internship in the Global Digital Department of L’Oreal Paris, Varun contributed to breakthrough innovations of pioneering AI. He truly enriched the team, both professionally and personally.

Rated 4.5 out of 5

Varun's time with us at Royal Canin may have been short but he made a great impact. Never afraid of getting involved and looking to sharpen our commercial edge. Varun is highly resourceful, bringing a great energy and drive to the team. Varun is a strong communicator, who works well autonomously and thrives under deadlines.

Hitesh Chauhan

Mars Senior Data Analyst

Get In Touch With Me!